Privacy Policy

Client Funnels LTD — Last Updated April 2026

1. Who We Are

Client Funnels LTD is a company registered in England & Wales (Company No. 14135257), based in Bath, BA3 4FW.

We help businesses generate and convert leads using WhatsApp and conversational marketing systems.

If you have any questions about this policy or how we handle your data, you can contact:

📧 [email protected]

2. Our Approach to Your Data

We believe in permission-based, human-first communication.

That means:

  • No spam
  • No cold WhatsApp outreach
  • No creepy automation pretending to be human

If we message you, it's because:

  • You asked us to
  • You opted in
  • Or you started the conversation

Simple as that.

3. What Data We Collect

We may collect and process the following types of personal data:

Information You Provide Directly

  • Name
  • Email address
  • Phone number (including WhatsApp)
  • Responses to forms, quizzes, or applications (e.g. ScoreApp)
  • Booking information
  • Event registration details (including dietary requirements where relevant)
  • Messages, including WhatsApp messages and voice notes

Automatically Collected Data

  • IP address
  • Browser type and device information
  • Website usage data (via cookies and analytics tools)

Payment Information

We do not store full payment details. Payments are processed securely via third-party providers such as PayPal.

4. How We Use Your Data

We use your data to:

  • Respond to enquiries and messages
  • Communicate with you via email or WhatsApp
  • Deliver our services and programmes
  • Process payments and manage accounts
  • Send relevant marketing (only where you've opted in or it's reasonably expected)
  • Improve our services, systems, and automation
  • Segment and personalise communication based on your interests or behaviour
  • Manage event registrations and logistics

We do not use your data for automated decision-making that has legal or significant effects on you.

5. WhatsApp & Communication

We use WhatsApp (via WATI) as a primary communication channel.

We will only message you on WhatsApp if:

  • You have opted in via a form
  • You have provided your number and expect contact
  • You have messaged us first

Your messages, including voice notes, may be stored securely within our systems to allow us to respond and support you effectively.

6. Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Consent – when you opt in to marketing or messaging
  • Contract – when delivering services you've purchased or requested
  • Legitimate Interests – to operate, improve, and grow our business in a reasonable and expected way

7. Sharing Your Data

We do not sell your data. Ever.

We may share your data with:

Service Providers

Tools we use to run our business, including:

  • WATI (WhatsApp API platform)
  • ClickFunnels
  • ActiveCampaign
  • ScoreApp
  • PayPal
  • QuickBooks
  • Meta (Facebook/Instagram advertising platforms)

Team & Contractors

Trusted team members and contractors who help deliver our services.

Event Partners

Where necessary (e.g. sharing dietary requirements or registration details with event organisers).

All third parties are expected to handle your data securely and in line with data protection laws.

8. International Data Transfers

Some of the tools we use store or process data outside the UK or European Economic Area (EEA).

When this happens, we ensure appropriate safeguards are in place to protect your data, such as standard contractual clauses or equivalent protections.

9. How Long We Keep Your Data

We retain personal data only as long as necessary:

  • Leads and enquiries: typically up to 36 months
  • Clients and financial records: up to 6 years (for legal and tax purposes)

We may retain data longer where required by law or where there is a legitimate business need.

10. Your Rights

You have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to or restrict certain processing
  • Withdraw consent at any time
  • Request transfer of your data

To exercise any of these rights, email:

📧 [email protected]

If you're not satisfied, you can also complain to the Information Commissioner's Office (ICO).

11. Cookies & Tracking

We use cookies and similar technologies to:

  • Understand how visitors use our website
  • Improve performance and user experience
  • Support advertising and remarketing campaigns

This may include tools such as:

  • Google Analytics
  • Meta (Facebook/Instagram) Pixel

Cookies may collect information such as your IP address, device type, and browsing behaviour.

You can control cookies through your browser settings.

12. Data Security

We take data security seriously and use appropriate technical and organisational measures to protect your information.

However, no system is 100% secure. If something ever goes wrong, we will act quickly and transparently.

13. Updates to This Policy

We may update this Privacy Policy from time to time.

The latest version will always be available on our website.