Designed around your buyers.
Built to sound like you.
We design and build the conversations your leads need, test them, and hand your team clear instructions.
FOR BUSINESSES WHERE EVERY SALE STARTS WITH AN ENQUIRY
Whether it's a webinar sign-up, a booking request or a parent asking about places, most interest goes quiet before anyone has a proper conversation. I find where it's going, then design and build the WhatsApp conversations that turn more of it into sales.
You'll get a reply straight away.
Workshop £500 Consultancy £6,000 Done For You from £10,000 (all plus VAT)

Paul Green. Former airline pilot. I spot what your sales journey is missing.
The businesses this is for
Webinar, challenge and event leads that go quiet.
Ben Knight, The Trade Tribe: "60% increase in webinar attendance. 100% increase in sales calls booked."Admissions enquiries answered while parents are still deciding.
International school: 12 enquiries in 14 days, all 12 enrolled.Consultation and franchise enquiries followed up the same day.
Results coming soon.Booking and event enquiries that do not wait for office hours.
Paul's earlier work.Inbound leads qualified before your team picks up the phone.
Client Funnels' own WhatsApp: 257 conversations in a month, 90.3% resolved without a person.How it works
Where interested people drop off, and why.
What each type of buyer needs next, and when a person should step in.
Automation for the routine. You for the moments that matter.
01 / The conversation gap
The webinar fills. The leads arrive. People put their hand up. A hand-raiser is not a person to broadcast at. That is where speed to lead matters, and where the Conversation Gap quietly opens.
They did not say no. And you'd already paid to get their attention. They got busy. And three weeks later they bought from someone who simply kept talking to them.
You do not need to shout louder.
You need to stay in the conversation.
The follow-up gap calculator
This is a deliberately simple planning model for the conversations that were warm enough to start, then did not get a useful reply in time.
The response-time statistic is from Harvard Business Review, "The Short Life of Online Sales Leads", 2011.
02 / The offers
We design and build the conversations your leads need, test them, and hand your team clear instructions.

Want to build the front door yourself? Join the online Agent Workshop.
A useful first exchange
This is the difference: a useful first question, a considered response, then the right human taking over with enough context to be helpful.
Choose a situation. The preview changes; the principle does not.
What are you trying to make happen right now?
I have a launch coming up.
Good. The useful question is where people currently go quiet after they register, show interest or attend.
03 / Flight plan
Tuesday morning after the webinar: the replies are waiting, with enough context to know who is ready to talk.
You have not had to chase any of them.
Capture the moment
Turn a click, QR scan or hand-raise into a conversation while the interest is still there.
Keep it moving
Qualify and nurture in your voice. Find out who is ready, who needs time and who is not a fit.
Make it human
Bring in the right person, with the right context, when the conversation deserves a human.
Automation creates the room. You build the relationship. A high-value decision still needs a human. That is designed in, not bolted on.
Our AI policy04 / The useful proof
Health coaching / Follow-up system
A six-day WhatsApp follow-up system. No team member involved in those bookings. The case study includes what the first version got wrong, too.
Read the full story“60% increase in webinar attendance. 100% increase in sales calls booked.
Ben Knight The Trade Tribe
“100% WhatsApp open rate. 92% click-through rate.
Gemma Went Elevate Live Online
of the room scanned a QR code.
Best audience capture. Around 75% on average.At Expert Empires 2026, a live WhatsApp prompt turned the audience into a permissioned follow-up list.See the event approachIndividual results, not a promise for yours.

05 / Meet your strategist
For over a decade I flew commercial aircraft across Europe. Systems, checklists, decisions under pressure. Then 2020 grounded the industry, and me with it.
What I noticed next was that businesses were brilliant at generating interest and hopeless at following it. Not because they were lazy. Because nobody had built them a system for it.
Every journey I design still follows a flight plan.
A little more about PaulLess broadcast. More human.
It will not close your high-ticket programme for you. First-pass conversations, qualification and follow-up, yes. A serious decision still needs you.
It will not fix an offer that is not selling. WhatsApp makes a working offer work harder. It does not rescue a broken one.
It is not hands-off. You own your accounts, approve your voice and stay responsible for the business. We build the system around that.
Less overthinking. More talking.
This is not a funnel with a trapdoor at the end. It is the first useful exchange, with enough context for the right next step.
Prefer email? paul@clientfunnels.co.uk